When Priority Group acquired Bill Corbin's Enfront.com, major micro-
marketing savvy and technology were added to an already formidable line-up
of communication services: Online. On-Demand. Supporting the Eagle concept.
AND integrating physical products in automation campaigns.
Content Manager: Upload artwork, organize into campaigns that are auto-delivered.
DataManager: Contact information for the designated eagles. Enter one-at-a-time or upload batches.
Campaigns: The road map for delivery of communication touches: Elements are:
Below is an Infographic showing the elements of a campaign, in this case a short-duration blitz.
This infographic shows a short-term campaign aimed at introduction to an Eagle.
The focus of the Eagle2020 concept is multi-month campaigns aimed at gradually building Memory of Value and person-to-person interaction.
A representative Eagle2020 campaign might begin with a letter or 3D product then follow with 12 monthly touches, mixing the media. Reminder emails are embedded as action prompts.
Eagle2020 is an initiative of the Prioirity One-to-One division of Priority Group, Inc.
Copyright © 2019-2020 Priority Group, Inc. - All Rights Reserved.
Contact Bill Corbin 317-691-1043 bcorbin@PriorityGroup.com